SaaS · Product launch

Transloom
An AI-powered internationalization workflow for React and Next.js teams.

Transloom started with a familiar product-engineering problem: internationalization is strategically important, but the manual work is slow, repetitive, and easy to get wrong.

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Client
Ahmad Owais · Personal SaaS product
Impact
50+ languages supported
Role
Founder · Product · Engineering

The business problem

Developers had to find hardcoded strings, create keys one by one, copy translations across locale files, wire up an i18n library, and open a pull request manually. For a growing application, localization became a recurring tax on every release.

The approach

I designed Transloom as a developer-first workflow: scan the codebase locally, generate meaningful nested keys, translate with AI, set up the required i18n configuration, and return the changes as a reviewable GitHub PR. Privacy and developer control are part of the product, not afterthoughts.

The outcome

Transloom turns a multi-step localization chore into one guided command. It gives React and Next.js teams a faster path to multilingual releases while keeping the source code on the developer's machine during scanning.

The best developer tools do not ask teams to change how they think. They remove the repetitive work between intention and a clean pull request.
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