Client
Classic Car ShowcaseImpact
A stronger digital stage for collectible carsRole
Strategy · Design · Engineering
Classic Car ShowcaseImpact
A stronger digital stage for collectible carsRole
Strategy · Design · Engineering
The business problem
A generic listing layout would flatten the difference between a rare vehicle and an ordinary product.
The approach
I used editorial composition, strong image hierarchy, and restrained interaction to let provenance and detail carry the experience.
The outcome
The showcase gives each vehicle the attention of a gallery piece while keeping discovery intuitive.
“When the subject has character, the interface should create room for it.”Back to selected work ↗